Consumer Engagement: Helping People Want What They Need

You’ve spent hours and months designing a program to improve your consumers’ financial lives. Now that you’ve built it, will they come?

These Consumer Engagement: Helping People Want What They Need resource materials give funders and providers a philosophy and a process for developing and delivering financial empowerment products, programs, and services. The materials share an actionable framework, showcase diverse examples from the field, and highlight tangible recommendations for financial empowerment funders.

Evelyn Stark, Metlife Foundation, moderated a webinar discussion with the brief’s authors Timothy Flacke and Kristen Bryant, D2D Fund, about the challenges and opportunities of more effectively engaging low-income consumers in financial empowerment work and the role of philanthropy.

Resources Sponsors
This brief was sponsored by the MetLife Foundation.